PTCL CEO & President Issued Broadband Road Map for 2013-2014
Message of Walid irshaid (PTCL’s CEO & President) to its Employees
20 Lac Broadband Connection at the end of 2013
4 Mbps Minimum Broadband DSL Speed at the end of 2013
Islamabad (Monday, August 5, 2013) – As we have discussed and recognize, our collective efforts and commitment are integral to PTCL’s future success. PTCL has the required network capacity; a visible market; an extensive customer base; strong goodwill of the people who have devoted their energies to our business success so far; and the determination to aim for even greater successes.
By end-2013, it is imperative that we must attain a customer base of 2,000, 000 Broadband users. This milestone is achievable and we all must act upon fulfilling all the requirements to ensure that it gets achieved.
The Commercial and Zonal heads must work collectively to create sustainable demand for PTCL’s offerings. This will require your collective vision and foresightedness when you launch creative promotions, create bundled service packages, and remain steadfastly attuned to emerging customer preferences and market trends.
PTCL, as you have been made aware, will migrate all existing 1 Mbps and 2 Mbps customers to 4 Mbps by Dec 31, 2013. Come January 1, 2014, there shall remain not a single customer with a bandwidth of 1 Mbps or 2 Mbps throughout Pakistan. Align your technical, commercial, and financial priorities today to guarantee that 4 Mbps becomes PTCL’s minimal standard of broadband access in Pakistan by end-2013.
I clearly repeat, 4 Mbps shall be the minimal bandwidth offered to all PTCL customers beyond December 31, 2013.
By end-2014, PTCL will achieve another milestone: During next year of 2014 , we shall work all to take our total Broadbanders in Pakistan to 3.5 – 4.0 Million .This shall reflect clearly in our 2014 Budget and shall make the capacity available and ready and must make all necessary provisions . We shall now have more frequent Broadband review meetings to ensure that our Road Map is now progressed and developed to ensuring that above objectives are religiously met.
PTCL shall and must remain the undeterred market leader and the true broadband catalyst in Pakistan. This shall strongly remain our collective and unyielding commitment .